A few weeks back I was approached to develop artwork for "THE SCOTTIE WOODS BRAND". A Brand mainly focused on the sneaker culture and the lifestyle surrounding it.
After discussing the Brands goal and stylistic direction, I set out to create visual icons that best expressed the message of the Brand "Keep Em'Clean". Through the use of custom typography and character development I was able to create a design language that fit the Brands target audience and exceeded client expectations.
Below is the work i put together.